Whether you’re a natural blonde or if you just recently got your hair colored to a lighter blonde shade, it can be difficult to get excited about your hair color when it starts to get too brassy. A lot of people have trouble with blonde hair as it can look too bright and yellow over time. While it might seem like a smart solution to simply recolor the hair, undergoing too many color treatments over a short period of time could be damaging.

Luckily, there are better ways to resolve that unwanted brass finish that blonde hair often develops, and that’s by using purple toning shampoo. If you’ve never heard about this shampoo, it’s exactly what the name implies. It is deeply pigmented purple cleansing shampoo for hair which helps to reduce the brassiness of blonde hair and bring out a deeper, richer, blonde that easier on the eyes.

What is purple toning shampoo made of?

Basically, purple toning shampoo can come in an entire host of different formulations – from organic and natural, to damage repair, and even hydrating – but the aim of each one is the same. The only real consideration to make when you choosing it is the pigment. Before buying a bottle, inspect the shampoo itself. Is it deeply and richly pigmented? Or does it seem translucent when you pour it out of the bottle? The ideal purple toning shampoo is the one that can’t be seen through and that stains your hands upon contact. These formulations work best to fight off brassiness. As for the variations in formulation and ingredients, it all depends on your personal preference.

Why you need to start using purple shampoo?

Take a look at a picture of a color wheel and you’re bound to find that on the complete opposite side of the yellow color is purple, and this is the basic premise that purple shampoo works under. When you use a deeply pigmented purple toning shampoo on your hair, you’re likely to achieve a deeper yellow as the purple pigments combat brassiness to bring out a richer tone. The result is that you get hair that’s much more vibrant and healthy looking, minus the appearance of being burnt by treatments and products. Basically, it is a very mild coloring agent that changes the shade of brass blonde hair to a more appealing shade.

How should I use purple shampoo?

Purple toning shampoo is used the same way as other shampoos. First, rinse the hair thoroughly. Take a small amount of the shampoo and work it into your scalp until it develops lather. If you have long hair, take enough of the shampoo to coat your hair evenly. Leave the shampoo on for a while as you soap and rinse the rest of your body, and then wash away the product completely from your hair with cold water. Pat dry and air dry for best results.

Tips when using purple toning shampoo

1. Avoid overuse – The shampoo can change the color of your hair from mellow yellow to deep violet real quick, so be sure to keep usage on a minimum. Many of these purple toning products should only be used every other day, alternating with your everyday shampoo. This helps to eliminate the chances of drastically changing your hair color and helps to create a more natural shade of blonde.

2. Avoid prolonged exposure – This is particularly important for those who have platinum and very light blonde hair. Because purple toning shampoo is highly pigmented, it can cause lighter shades to switch colors much faster. That said, it’s ideal to rinse the shampoo immediately after application for people with lighter colored hair. This helps to reduce the chances of ending up with a purplish tone.

3. Condition after use – Let’s not forget that purple shampoo is still formulated with some ingredients that could sap your hair of important moisture and integrity. The best way to combat damage is to use conditioner after every wash. There are some purple toning conditioners that go with purple shampoos, but using these with lighter hair colors can cause hair to turn purple, so be careful.

4. Just the tips – If you have light brown or caramel colored hair and you have issues with the shade becoming lighter towards the bottom, you can use purple shampoo at the tips of your hair and use your normal everyday shampoo towards the top.

5. For too much toning – If you overdo the use of purple shampoo, there’s an easy solution. Simply hop back into the shower and re-wash your hair with your everyday shampoo. This works to wash away any extra pigment and helps bring back a more natural look.

6. For special scalp needs – There are some people who have medicated shampoos or specific shampoo preferences that purple shampoo variants don’t meet. In these cases, it’s absolutely acceptable to simply use the purple toning shampoo first and then the daily shampoo. Just make sure you use enough and leave it for longer to avoid having it washed away during your second wash.

Is this amazing shampoo worth a try?

Have you ever used this amazing shampoo? Did it work on you? Do you know any other methods to rid blonde hair of that brassy look? We’d love to find out more! Tell us about your experiences in the comments section below and let’s start a conversation!

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